Today mobile app is a requisite for businesses to take their venture to the next level. In fact, online shopping has increased to 75% over the last 3 years, but physical stores still have an opportunity to be profitable. Let it be a small store or supermarket, they are having their own apps to reach customers, thanks to mobile app development companies residing all across the globe including Oman, India, USA, and UK who are making this easier. Let’s see some top reasons for which you retail store needs a mobile app.
Top 5 Reasons Your Retail Store Needs a Mobile App
1. For the Personalization of Offers
Best retail apps are the ones that help to solve customer problems. Mobile apps are new communication tools, which offer customers a new, more convenient, and personalized experience. With the recent developments in mobile technology, customers can be made engaged through push messaging and in-app messaging techniques. A combination of these two can deliver powerful and proven solution to improve conversion, engage customers and generate profitable revenue.
2. To Increase your sales
Today’s m-commerce market equals $ 2.5 trillion, but the same was worth of $93 billion 5 years back, according to Juniper Research. Undoubtedly, businesses run on mobile apps are the fastest growing ecommerce segment today. Here no second thought that mobile is the future and apps are great investment for retailers.
3. To Build customer loyalty:
You can be visible to your customers all the time. Seamless navigation and ease of payment can make customers loyal to your business. Retail apps can turn infrequent visitors into brand loyalists Mobile orders improve efficiency significantly, by reducing wait time and long queues. Customers can order via mobile app, which avoid resources needed in brick-and-mortar stores.
4. For the Ease of payment:
With apps, payment becomes easier for customers. Retailers should take the optimum advantage of the mobile camera for credit card scanning, and saving customer details.
5. For Customer satisfaction:
Word of mouth by satisfied customers can drastically improve sales. If you will be able to give best experience to your customers, they can refer you to many, which helps to get more attention, more reach and more conversions for your campaigns. So mobile apps are the real need of hour and various android and iPhone app development companies are fulfilling this requirement in a very creative way.