The increasing trend of “customized products” have revolutionized the way Web to Print services were then offered. Today 99 out of 100 “giant” ecommerce stores offer “customized products”. With the technological advancement of printing industry, large businesses have been dominating the market by customizing pretty much everything.
Think of this for a moment. You are seeking to buy a mug for your little one. There are two options in front of you, you can either go and buy a mug with a random cartoon on it (which might look quite scary) or you can buy a “customized mug” with one of your most cherished memory on it, what would you prefer? If I were you, I would prefer the later option.
Web to Print industry is revolutionizing the market radically. The web-to-print market is projected to reach US$ 1.3 billion by 2022 globally. With more and more ecommerce stores emerging online, popularity of diversified ecommerce solutions is also increasing.
Magento is one from the many ecommerce solutions available out there in the market. With over $155 billion in gross merchandise volume transacted on the platform annually, Magento is one of the most popular ecommerce platforms available in the market.
With the increasing popularity of Magento, its extensions are getting popular. One of the most popular extension is “Magento product designer tool”. It can help large e-store owners to enable their customers to customize pretty much everything that they might be seeking to purchase. This gives them ultimate power to design and customize any product before they actually purchase it.
As important it is to possess a Magento product designer tool, so is to do a thorough research about it before actually purchasing it to see if that is what your business actually needs. Here are some of the things that you should check before purchasing the Magento web to print tool for your e-store:
Security:
Security is the most important aspect that you should consider before integrating any extension to your Magento e-store. In today’s competitive environment, it is essential to remember the old adage, “Everything that shines, isn’t gold.” There are multiple sites from where you can find some premium Magento extensions for free. However, it is not at all recommended to use any free premium extension as it is more likely to be a “malware” which can eat your entire store. And that would not be a pleasant experience at all for any ecommerce store owner. Hence, it is best to use premium or free extensions from authentic sources.
Over all UX:
While integrating a designer tool, it is very critical to keep the UX intact. Make sure that the extension you are integrating to your website does not, in any ways, affect the overall UX. It should look and feel great on your website. The design tool must feel and look like it is a part of the website and not something that you have externally integrated.
Page Load Time:
How can we miss this? No one likes to sit in front of an “ever-loading” website. It doesn’t really matter how great your design tool looks or feels like, but if it fails to load in the first 5 seconds, all your designing efforts are in vain. Your product design tool should be lite enough to deliver better speed and awesome UX.
Responsiveness:
What to do with a tool which only works on a desktop? Honestly, you won’t be able to address much of your audience. As most of your audience use mobile devices to access your website, you must have a Responsive product designer tool for Magento. And if your product design tool isn’t responsive enough to serve them well, it’s probably of no use at all.
Scalability:
Scalability is the ability of a program to scale. The product design tool has so many tasks to handle at one go. So, it is very important that it should be efficient enough to handle the heavy load of information data that comes on its way. Not only that, scalability means to work optimally utilizing the least resources possible.
Support:
No matter how sustainable the plugin might be, there will be a day in a year when things might not work as they are supposed to. May be a time when you accidentally ran into a problem or mistakenly mess something up – what would you do then? Thus, you must ensure that the company from where you are purchasing the plugin is reliable, and how eager they are to help you out when you run into a problem.
Frequency of Product Updates and Bug Fixes:
Today, online market in growing in leaps and bounds. The popular adage puts it right, “If you are not growing, you certainly are dying.” There’s no such thing as “stillness” if you are seeking to dominate the market. Even stagnant water stinks, so can your product design tool, if it does not receive regular updates. So, matter of the fact is, anything gets outdated, if it does not receive regular updates! So, while you are purchasing your product design tool, make sure you are going to get regular updates and bug fixes. Eventually, this will enhance the overall UX.
Final words, so I’m done with my check-list and the things that you should consider before purchasing a product designer tool for your e-store. Before you buy a product designer tool for your webstore, I would recommend to make sure it is safe, beautiful, optimized, responsive, and sustainable. Furthermore, you must check whether it is well-maintained or not, and also there will be someone to help you when you run into any trouble. That way you will end up with an amazing product design tool that will invariably help your business to reach the next level it is seeking for.
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