Have you wondered what is the secret behind bloggers getting 100+ comments & plenty of social shares on networking sites? Here, in this article we have presented you a guide, inspired by many top bloggers, breaking down the ways to promote your blog & write popular blog posts! Read on to find out:
Comprehensive articles! As you must have noticed, that most of the popular blog posts use the simple & easy to understand words. Try to write your content targeting a 5th grader vocabulary so that it can reach masses of people; avoid using complex, fancy vocabulary & big words.
Address your audience personally! Instead of “we” or “them,” use “you” so the readers feel like the content is precisely tailored to their needs. Pretend that you are writing content for just one person or you are talking to someone sitting in a coffee shop while writing this content.
Write a detailed post! When you want to engage your readers in content, you need to make them interested as long as they want to read it. In other words, if you have selected a topic which you think might interest readers, you have to make it detailed including its merits, procedures, pros & cons; so readers have all the information at one place instead of searching another blog post to find more about it. Just a small tip, people want useful information so include “How to” posts & add all the steps involved in doing something, you will be surprised to see the effect it has on readers & social shares.
Engage your readers! Instead of using the same few template for headlines/titles, use stats, how-to phrase, specific number or urgency of something. E.g., "6 tips to engage your readers" or "Grab this product before the sale ends" will appeal more to the viewers as they would want to know what it is about!
Backup your stats! It is easy to say something than to come up with some proper research to back the statement up! Thus if you are including any stats or any points, you must provide the reference part where that record or piece came from, unless you will end up losing your credibility among the readers. Among the other things, you can use this method to interlink your posts on the blog or can link useful posts.
Care about your readers! Give away your support to your readers including mentioning their names while replying to their comments on your blog posts. Provide shoutouts to the people who are regular to your blog & bring attention to the readers/people who have helped you in the beginning phase of blogging. And most importantly, always reply to your readers & follow their suggestion to improve your content. You can develop listening skills and then, can answer to your readers queries.
The blogging world is vast & there is a lot of competition, so you might get frustrated when you will not get the credit your blog deserves! However, be patient & follow the tips mentioned above, I am sure with a constant habit of writing content, your blog will be competing with the top bloggers in no time!
Do share your tips & tricks in the comments section. Good Luck!