Promoting a business on Facebook helps a lot to make the presence of your business among the targeted audience, however the way of marketing differs with respect to the type of business. If you are running a local business then the facebook marketing need to have a different approach, below you can see 7 important tips which are highly beneficial for promoting your local business over Facebook platform.
Here are the list of tips to Draft Facebook Updates for Local Business:
Scheduling: Schedule your posts to appear during prime times when more of your followers are likely to interact with them. Facebook now lets you schedule updates in advance, so you could write up a number of updates in advance.
Add Tags: Now your tagged posts from your page are no longer visible on other pages, still it can be worthwhile as a feature to make your status updates more interactive and interesting for your audience. You can tag any of your friend, group and business page with your post.
Add a Location In Your Status Updates: You can add a location within your status update, Theres no clear advantage in terms of local search rankings within Facebook for doing this as of yet but still it can help to get your local business promoted on Facebook. (Facebooks search functionality still leaves much to be desired).
Target Specific Locations: This new feature is especially beneficial for those companies which has a chain store for their business and those might be trying to promote multiple stores via a single, unified Facebook page. It allows your status update to only appear for users who are in a specific area.
Target By Language: The Facebook platform also allows users to post a status update by specifying a language, which can be useful if youd like to provide custom marketing to specific groups, such as Spanish-speaking customers residing at a specific location.
Add Pictures Or Photos: Adding interactive and creative graphic give special enhancement to your status updates and will grab more attention of visitors. This in turn will result into more number of likes, comments and share of your update.
Emphasize Special Posts: You can especially emphasize one of your special post by choosing highlight option for your status update. By doing so, your post will allow it to flow across both columns of the timeline. You can also make your update Pin to Top and make it always on top for visitors.
All these 7 tips mentioned above are extremely helpful for successful marketing of your localized business and drive more and more of the relevant visitors towards your business.